About This Project

What did we do?

During the Global Wind Day we invited over 60 influencers for an event promoted by Iberdrola that took place in MadridFly Las Rozas, a wind tunnel installation.

At the event, attendees could try flying for real. Moreover, there were virtual reality simulators, robots, 360º experiences and electric vehicles: segways, scooters and skateboards.

The publications on social networks employed the hashtag #ElVientoMola (Wind is cool), which became a trending topic during 4 hours with more than 100,000 impressions on Twitter.