Hello, community! 2020 has challenged some of the pillars that brands used to support their digital marketing strategies on. Consumer habits have experienced a profound change...
In our last webinar, our specialists Montserrat López and Laura Sánchez talked to us about the importance of health content in SEO strategy, particularly in...
Although many see it as just another social network, YouTube is the second search engine on the Internet, behind Google. So it's not just about publishing...
In the following article we hope to explain certain facts related to search engines, so that any person or bot with an interest in this...
Whether you’ve just launched your website or had it for a while, you’ve probably asked yourself this question more than once: “Should I have a...
In our ongoing struggle to understand Google, today we’re going to look at the famous questions they ask during interviews, and see how they value...
The Internet isn’t limited to just spreading scandals about famous people. Believe it or not, waiting out there and hidden deep in the web, are...
Searchmetrics is a tool which lets you discover potential new market niches, but … What is a market niche? A market niche is a small portion of...
Although there is still some debate about whether “Content is King”, it’s undeniable that content marketing has become an indispensable part of any SEO strategy....
When we start designing a website from scratch, one of the factors that must be kept in mind is the information architecture or content tree....
